There are now budget flights from London to Reykjavik, Iceland that are being offered by a number of airlines, including easyJet, Wow!, and Iceland Express. This has increased interest in tourism to the country, which is actually a very expensive destination, but at £28 for a one-way flight the average person can easily get there. Families and couples looking for a nice vacation could even be attracted to flights from Gatwick, Stansted, and Luton.
Reykjavik is famous for its Friday night pub crawl called a runtur and the cool crowd of tourists have long been going there. Now others might be attracted to the country, perhaps taking in a tour of the island. Once in Reykjavik there are plenty of tour companies that will pick visitors up from their hotels and whisk them off on an adventure, which might include rafting, the Hvita River, or the magma chamber of an extinct volcano.
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