The head of aviation for Emirates has said that Adelaide is quickly moving up its list of desired destinations to serve. The airline currently operates 70 flights per week to Sydney, Brisbane, Melbourne, and Perth, as well as flights between Australia and New Zealand. Emirates president Tim Clark said that launching service to Adelaide has been discussed for a number of years, as has service to the Gold Coast, Cairns, and Darwin.
Clark said that they do not expect Emirates to have any trouble filling their planes because they operate a strong brand and have good marketing campaigns. He added that if they start flying to Adelaide they would do so on a daily basis. Once the airline's limit for landing rights in Australia is reached, they will approach the government to acquire more. Currently, their flights are doing extremely well, with a base of 22 million people and 70 widebody flights to Australia.
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